Prof. Kung Wong, LAU (Nick)
Head & Professor, Department of
Applied Data Science
Director of Virtual Reality Laboratory
Director of Game Development Laboratory
Hong Kong Shue Yan University
Biography:
Prof. Lau is an
active researcher specializing in XR
technology and related studies. He
obtained his PhD in studying human/user
experiences and virtual reality from the
IoE, University College London (UCL),
and finished his MSc and BA from the
University of Kong (HKU) and The
Hong Kong Polytechnic University
(HKPolyU) respectively. Prof. Lau’s
interdisciplinary background encompasses
virtual technologies, human-interaction
research, design thinking, education and
creative industries, making him a
recognized expert in these fields. Prof.
Lau has been working in various
universities and tertiary institutes for
over 27 years, where he has
simultaneously engaged in the
publication of high-end papers
internationally. His publications
contribute to the consolidation of
related theories and explorations in the
aforementioned areas. Until 2024, he had
hitherto published around 100 research
papers in diverse internationally
referred journals (including SCI, SSCI
and ESCI journals), books, and invited
book chapters and conferences (with the
best presenter award). Likewise, Prof.
Lau has been undertaking 22 research
projects studying human-computer
interaction, the use of virtual reality,
augmented reality, serious games, and
other interactive platforms for various
purposes.
Prof. Lau's contributions extend beyond
academia. He is an advisor to UNESCO and
has served as a chief examiner at the
Hong Kong Examinations and Assessment
Authority (HKEAA). He has been a subject
specialist in the creative industry for
the Hong Kong Council for Academic
Accreditation (HKCAA) and a member of
the British Education Research
Association (BERA) and the Hong Kong
Designers' Association (HKDA).
Additionally, Prof. Lau has actively
participated in government-related
committees and NGOs, providing
continuous consultancy in both formal
and informal capacities.